WHO ARE WE?
FLORESTA is a non- profit and non governmental Christian Organization
Reversing deforestation and poverty by transforming the lives of the rural poor in Tanzania
To envision the society with hope, respect ,trust and sustainable livelihood
WHEN DID WE START AND WHERE DO WE OPERATE?
Floresta was established in August 2004 in Masia Mamba- Marangu.
To date we have extended to five Districs;
III. Moshi rural
WHY GROUP COMPETITION
- To motivate group members as they implement different activities
- To increase productivity resulting from cooperative teamwork and mutual efforts
- To encourage innovation and creativity necessary to improve processes and results
- Triggers member full participation in group activities
- The process starts by setting competition criteria
- Process of setting criteria should be participatory
- The competition calendar is then prepared and communicated to all members
- Our M&E team collect data(Quarterly) for each criteria and give appropriate scores
FINALS & AWARD GIVING
- Usually finals and award giving event takes place in December
- The event is preceded by two weeks of massive tree planting campaign
- The event brings together beneficiaries, dignitaries, leaders of different institutions we are working with as well as government leaders
- Awards giving ceremony is usually colored with songs and exhibition
- Farmers bring in their product, share their experience and exchange contact.
- The event serves as platform for connecting farmers and markets
- Usually invited guests and beneficiaries march from a particular agreed place toward the exhibition ground
Products ready for sale at the awarding ceremony
Thousands of people attended
Groups marching to the ceremony grounds
- This technique helps to promote and motivate other community members to participate
- After a lot of dancing and celebration, the quest of hour open the exhibition
- He/She then give a speech followed by award giving to winners
- Gift such as trophy, FFS- tools, t-shirts, Medals and certificates are given to winners
Winners celebrating with a trophy
Groups and invited guests at the awarding ceremony
Effects of group competition at both group and organizational level
- Improvement in record keeping at group level
- Improvement in Data quality and M&E systems
- Increased number of tree nurseries establishment
- Increased crop yield and number of planted tree
- Increased engagement and commitment of both Floresta staff and group members
Performance trend since competition started
- All performance indicators before group competition were achieved only by (20%, 2010)
- Year one of group competition indicated a positive trend. Most of indicators were achieved by more than ( 50%,2011)
- In year three, a profound achievement were noticed where most of performance indicators were achieved by more than (90%, 2013)
The impact of competition on environmental conservation
The impact of competition on crop yield
CONCLUSIONS AND RECOMMENDATIONS
- Conclusively, competition among VICOBA groups has increased engagement and commitment of majority of VICOBA members.
- It has motivated field agents and group members to set stretching goals.
- It has encouraged team work and cooperation among VICOBA members.
- Practitioners should structure competition in such a way that opponents are equally matched.
- Feedback on how each group is progressing should be provided before the final results.
- Participants should be able to measure their progress relative to their opponent.
- Practitioners should mix various activities along-side with competition
- Whenever possible, practitioners should provide training on leadership.
- Practitioners should review competition criteria periodically to address the context of a particular time.
- The emphasis should not be on winning and reward only but on the activities.
- Great care should be taken in setting rewards for winners since every motivator is equally a de motivator.
- Practitioners should make sure that competition criteria are set in such a way that they are challenging yet achievable.
- Whenever possible, Practitioners should make a point to recognize achievements one-on-one and also in group settings.